Business Operation Elites

  Outlet (China) Limited has built a commercial operation and management team which is highly-efficient, pragmatic and ambitious. The team is made up with over 200 members who are from different countries and owning years' specialized experiences. The company is steered by Ms. Wenying Wan who is Vice Chairwoman of China General Chamber of Commerce and known as "Originator of the Chinese Outlets" and founder of the first Sino-foreign joint venture department store in China. With deep understandings about commerce and rich operation experiences, Ms. Wan has, ever since she joined in Outlet (China), invited participation of global business elites and introduced the state-of-the-art outlet operation model. In light of the specific situations in China and the domestic commercial and social development, she decided to learn from the successful outlet operation models, insist on constant optimization and consolidation of resources and give full play to the team's expertise in international market operation, hence blazing a new path for the development of the Chinese outlets. Also, her brave attempts in the pan-outlet large-scale business clusters have achieved an unprecedented success and resounding social response. The above attainments have laid a solid foundation for the smooth layout and expansion of the BalletTown "3+X" model and become the most essential guarantee for building a new city center which is a core element of the BalletTown model.

  • Ms. Wenying Wan

  •   With rich commercial operation and management experiences for over thirty years, Ms. Wan is honored as "Originator of the Chinese Outlets" and the first person to introduce the outlet industry into China. Moreover, she is founder and general manager of the first Sino-foreign joint venture department store in China and Vice Chairwoman of China General Chamber of Commerce. She has all along been dedicated to researching the development of the Chinese commercial field and enjoys high reputation in retail sector.
  • Mr.
    Iestyn Roberts

  •   A veteran enterprise management expert with over 25 years' experiences in retail, internet and real estate industries. Mr. Roberts has successively served as senior manager in such world top corporations as KPMG, McKinsey, Sears and Freeport. Now he is Chief Executive Officer with Freeport. He is known for attainments in financial service operation, corporate investment and management, market study and promotion, commercial operation and management.
  • Mr.
    Chris Milliken

  •   An expert in commercial retail programs with more than 15 years' experiences in the development, sales and leasing of large commercial real estate projects. Mr. Milliken has successively served as senior manager in such well-known European real estate development corporations as IRE and Heron. Now he is Leasing Director of Freeport. He is known for his great attainments in formulating combined development schemes of commercial real estate projects and organization of the subsequent tasks.
  • Mr.
    Yi Zhang

  •   Mr. Zhang is an expert in the development of large-scale commercial projects and Vice Chairman of Outlet Association of China General Chamber of Commerce and veteran lawyer. Having been working in the field of large-size enterprise management for over two decades, Mr. Zhang has accumulated rich hand-on experiences in the study of enterprise development strategy, business leasing, planning and implementation of customer service system.
  • Ms.
    Zhenyuan Lv

  •   General Manager of Outlet Operation Inc. and senior expert in commercial retail industry. Ms. Lv has served as Deputy General Manager successively in Beijing Yansha Friendship Shopping Center and Yansha Jinyuan Shopping Mall. Having been working in the commercial field for more than 20 years, Ms. Lv has gained rich experiences in operating high-end department stores, large-scale shopping centers and outlets and won high reputation in the industry.
  • Ms.
    Hongju Zhao

  •   Deputy General Manager of Outlet Operation Inc. Ms. Zhao has been working in Yansha Friendship Shopping Center for over two decades during which she participated in the preparation for the opening of Yansha Friendship Shopping Center, Yansha Outlet Shopping Center, Yansha Jinyuan Shopping Mall, etc. From her post as the General Manager of Yansha Friendship Shopping Center, Ms. Zhao has accumulated rich experiences in operating high-end department stores and outlets and won high reputation in the industry.
  • Mr.
    Tongli Jia

  •   Deputy General Manager of Outlet Operation Inc. Mr. Jia has served, for over 20 years, as department manager or Deputy General Manager in Yansha Friendship Shopping Center, Yansha Outlet Shopping Center, Yansha Jinyuan Shopping Mall, Yansha Hengji Shopping Mall, Beijing U-town Lifestyle Center, etc. Having been participated in planning, positioning, business invitation, opening preparations as well as subsequent operation of these stores, Mr. Jia has become an expert with rich hand-on experiences in retail commercial industry and won high reputation in the industry.
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