Bengbu is an important comprehensive industrial base in Anhui Province and a central city in the north of Anhui Province. Bengbu is located in East China, the west of the Yangtze River Delta, the northeast of Anhui Province, the middle reaches of the Huaihe River, and the Qinling-Huaihe River line, the North-South geographical boundary of China. Railway lines passing through Bengbu mainly include Beijing-Shanghai Railway, Huainan Railway, Beijing-Shanghai High-speed Railway, and Hefei-Bengbu High-speed Railway. Bengbu is known as “Pearl City”, and has the titles of “the place where Yu meets the princes” and “Pearl City on the Huaihe River”.

The Project of Outlets in Bengbu is located in the north of Bengbu City, close to the entrance and exit of Nanjing-Luoyang Expressway, east of Jiefang Road, 8 km away from Bengbu Municipal Government, 0.7 km away from Bengbu North Bus Station and 5.4 km away from Bengbu Railway Station, which covers an area of 788 mu.